Research Studio

The Beverly Hills Cultural Processor

‘Pink Circuits’

Individual . 2024

Instructor _Greg Lynn

MISSION STATEMENT

The thesis of the project proposes the design of a cultural co-working complex in Beverly Hills, for the cultural institutions Neue and Fotografiska as clients. Drawing inspiration from the high-tech architectural style popularized by modern and post-modern architects, the design emphasizes a mechanized aesthetic that externalizes the building’s structural and functional elements to serve as an urban processor in Beverly hill for cultural circuits.

VISION:

To display inner mechanisms and structure through innovative coding of color, material, form, scritpt, character, and exposed services.

To collaborate with engineers to measure sustainable and technological success, crafting urban dynamic facades that challenge traditional monumentalism.

To immersively involve the public and users of diverse projects, spanning municipal infrastructure, airports, factories, and media, to ever change the identifications as actors and audiences.

Explode AXO

The complex is envisioned as a series of modular mechanisms tailored to different programmatic needs, taking fragments of Piano and Rogers’s work as standard machine components. These modules are interconnected through dynamic circulation elements, highlighted in red mechanical features such as pipes, towers, tanks, and bridges. By turning the building inside out, the project aims to create a transparent, engaging experience for visitors, promoting interaction within the cultural hub.

Each modular mechanism within the complex is designed to support specific activities, from gallery spaces and co-working areas to cafes and communal zones. These modules are configured to maximize flexibility and adaptability, allowing the space to evolve with the changing needs of its users. The dynamic circulation elements, including bridges and elevated walkways, facilitate seamless movement throughout the complex, enhancing connectivity and interaction among visitors.

Analysis

Heat & Shadow

Harnessing engineering methods, the design incorporates state-of-the-art systems for managing ventilation, circulation, daylight, and energy.

And facilitating the building’s environmental control systems to utilize and optimize the building radiation heat while creating a visually striking facade.

Energy & Ventilation

The project also emphasizes sustainability, integrating advanced systems for energy efficiency and environmental control. Solar panels, rainwater harvesting, and natural ventilation are among the strategies employed to minimize the building’s ecological footprint. These sustainable practices are seamlessly integrated into the design, ensuring that the cultural hub operates in harmony with its environment.

Model

By externalizing the building’s structural and mechanical systems, the design creates a dialogue between the interior and exterior, blurring the boundaries between them. This approach fosters transparency, inviting visitors to engage with the building’s architecture and understand its operations. The visible mechanisms, from ventilation ducts to energy conduits, educate and intrigue, making the building itself an exhibit of technological sophistication.

RENDER

Take a minute to write an introduction that is short, sweet, and to the point. If you sell something, use this space to describe it in detail and tell us why we should make a purchase. Tap into your creativity. You’ve got this.